Hello, we’ve got a little something unexpected for you today.
Mel and I had our first indie business club session of the year this week. The plan was, well to plan. Sort out the themes for the next few episodes, schedule the releases, that sort of thing.
As it was, we started off by chatting about the current trend on LinkedIn of announcing your “word of the year”. And it was fun. So we pressed record and lo and behold, we have a B side for you.
We talk about why people are choosing a word of the year. And how picking one, along with positive manifestation and planning might lead to good things in your life and business. And we’ll reveal our own words of the year and explain what they mean for us individually.
Linked-mINisode
We had some good feedback on our previous B-side, a shorter 9 minute minisode about my relationship with LinkedIn. The main thing we heard from you was, “We like the shorter show, but it’s too short! Make it longer.” So today’s B-side comes in at a still bitesize 15 minutes and change.
So, if you want to know our words of the year, click play. And then send us a message and let us know yours. We’d love to know how you’re approaching 2025.
Ask us anything
Listener Gemma Strang (who got Highly Commended in the Brand Copywriting category at the recent Women In Marketing awards 👏) got in touch last week and suggested a Freelance Q&A episode. We’d love to do this. So, if anyone has any questions about freelancing, running your own business or indie business life in general, send them to us at show@indiebusinessclub.com and we’ll put a future show together
Free training
In case you missed it, we’re speaking at the Alt Marketing School open day on Thursday 16th January. There are 14 speakers and we’re talking about tone of voice and why it’s important for your brand and your business. Click the pic for tickets.
It’s an affiliate link so if you opt for the paid ticket, which gives you lifetime access to the talks, we get some cash which we’ll put towards the cost of making the podcast.
Cheers,
Ben & Mel
Find our producer, theme composer and big kid Ant Henderson on LinkedIn 🐶
🎙️ Spotify / Apple podcasts / Amazon Music and Audible
The back catalogue
Replays here…
b-side LinkedIn revisited
14 Handbags and Gladrags: Industry Awards ft Charles Commins and Fab Giovannetti
13 You’re The Voice: Tone Of Voice ft Nick Parker, Rishi Dastidar and Amy Nolan
12 Plug In Baby: Software ft Jo Shock and Jack Chambers-Ward
11 Somebody Told Me: Referrals ft Bob Burg and Penni and Jo Pickering
10 Paranoid Android: AI vs creativity ft Tom Albrighton and Molly Scanlan
09 Shiny Happy People: Personal brands ft Lea Turner and Steve Folland
08 Chasing Rainbows: Business planning ft. Alastair Thomson and Melanie Johnson
07 A Design For Life: Creating for yourself with guest co-host Dan Nelken ft. Penny Brazier and The McKinneys
06 I Bet You Look Good On The Timeline ft. Dave Harland and Jonathan Wilcock
05 Flaming Lips: Public Speaking ft. Pascalle Bergmans, Becki Wilson and Nikki Pilkington
04 A Little Respect: Client Relationships ft. Jodie Newman and Sophie Cross
03 All Together Now: Communities ft. Mark Masters and Ant Henderson
02 It’s Oh So Quiet: Finding Clients ft. John Lyons and Bonnie Harrington
01 Fools Gold: Pricing your projects ft. Tom Garfield and Ange Lyons
00 What’s The Story? Podcast origins
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