Hello, and welcome to our first full-length podcast episode of 2025 🙌🏻
If you enjoy the show, you can chip in on our production costs at ko-fi.com/indiebusinessclub please and thank you 💖
In episode 15 “The Masterplan”, we talk about…
how setting goals can help you to protect your boundaries
the power of writing your goals down
how setting a specific number as a target can have a limiting effect
Mel’s knowledge of the phonetic alphabet (what a treat)
how “vanity” goals can still influence your business positively
setting aside time for thinking about your goals*
the dog poo outside Ben’s house
how to say hello in American (howdy to our US listeners 👋🏻)
We (well, Mel) also set a goal for ten listeners to email in and let us know what they think of the show 👀 Just gonna leave this email address here… show@indiebusinessclub.com
Always be improving
You might notice in this episode we had precisely zero accurate statistics to hand. No wonder producer Ant gave us this succinct but stern advice after he edited it.
Voicenoted
As always, a cracking voicenote on the topic. Janine Coombes is a Sales and Marketing coach for 1:1 coaches, consultants, mentors & strategists. She’s also an event speaker and very experienced brand marketer. You can find Janine on LinkedIn, and at janinecoombes.co.uk. Get on the waitlist for the book she’s writing for coaches at easy-yes.com.
Your friends and mine
Just to mix it up, we’re giving a shout out to two of our friends who have exciting stuff in the pipeline.
Friend of the show Dave Harland is launching a course called Write The Funny, which is basically 20 years of Dave’s wordmessaboutery condensed and refined into a video course. Sign up at thewordman.co.uk/course for a healthy discount when it comes out.
And our first ever Your Friend And Mine back on episode 01, Ange Lyons has launched her very own podcast called Creatives Like Us.
The podcast is dedicated to opening up the conversation and amplifying the voices of underrepresented creatives, especially people of colour. Hosted by graphic designer Ange, this podcast is all about breaking down barriers and showing that a successful career in the creative industry is possible for everyone.
Creatives Like Us is here to empower and uplift the next generation of diverse talent, whether you're a student, graduate, or exploring a new career path. Ange’s dream guest is Idris Elba so if you know him, hook her up!
Ask us anything
Got a burning question about being a freelancer, founder, or independent business owner? Send them to in to show@indiebusinessclub.com and we might feature you in our upcoming Q&A episode.
Cheers,
Mel & Ben
*If you have a recommendation for a brilliant spa hotel in the Birmingham area for Ben and his business partner Dave to have a relaxing goalsetting day, let us know.
Find our producer, theme composer and big kid Ant Henderson on LinkedIn 🐶
🎙️ Spotify / Apple podcasts / Amazon Music and Audible
The back catalogue
b-side Word of the year
b-side LinkedIn revisited
14 Handbags and Gladrags: Industry Awards ft Charles Commins and Fab Giovannetti
13 You’re The Voice: Tone Of Voice ft Nick Parker, Rishi Dastidar and Amy Nolan
12 Plug In Baby: Software ft Jo Shock and Jack Chambers-Ward
11 Somebody Told Me: Referrals ft Bob Burg and Penni and Jo Pickering
10 Paranoid Android: AI vs creativity ft Tom Albrighton and Molly Scanlan
09 Shiny Happy People: Personal brands ft Lea Turner and Steve Folland
08 Chasing Rainbows: Business planning ft. Alastair Thomson and Melanie Johnson
07 A Design For Life: Creating for yourself with guest co-host Dan Nelken ft. Penny Brazier and The McKinneys
06 I Bet You Look Good On The Timeline ft. Dave Harland and Jonathan Wilcock
05 Flaming Lips: Public Speaking ft. Pascalle Bergmans, Becki Wilson and Nikki Pilkington
04 A Little Respect: Client Relationships ft. Jodie Newman and Sophie Cross
03 All Together Now: Communities ft. Mark Masters and Ant Henderson
02 It’s Oh So Quiet: Finding Clients ft. John Lyons and Bonnie Harrington
01 Fools Gold: Pricing your projects ft. Tom Garfield and Ange Lyons
00 What’s The Story? Podcast origins
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